Insights into global Trends

What are the Food and Beverage Trends this year?

In the year 2023 the trends towards indulgence, health and sustainability continue to merge, and mental well-being is increasingly coming into focus.
These megatrends influence consumers not only in their lifestyle but also in their eating and drinking habits. We have updated and summarized the most important trends for Summer 2023 for you:

• Beverages with the colour of the year "magenta"
• The top trends & subtrends like
  
  • Active Nutrition
  • Taste Experience
  • Premium by Nature
  • Mindful Consumption
• Soft drink trends
• Alcoholic beverages trends
• Flavour trends