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Born in Austria.
At Home Worldwide.

Austria Juice is one of the most important producers of high-quality food & beverage ingredients and develops customised beverage concepts — in close cooperation with the customer.


Only Our Experience Doesn’t Grow On Trees

At present Austria Juice employs approximately 1,000 highly qualified staff, who have committed themselves to producing holistic beverage and flavour solutions for various applications in the food and beverage processing industry.

The comprehensive product portfolio consists of innovative beverage compounds, flavours and fruit juice concentrates, as well as all-in-one fruit wine and cider applications.

The company is a joint venture between AGRANA Beteiligungs-AG and RWA Raiffeisen Ware Austria AG. As the foremost fruit juice manufacturer in Europe, we’re located in Kroellendorf (Lower Austria) and have 14 production sites worldwide.


Our Market Knowledge

High-level competence in the creation of customised business-to-business solutions and in-depth market knowledge make Austria Juice a strong partner in the international food and beverage industry.

Proficiency in the beverage industry

Thanks to our decades of experience in fruit processing and our extensive know-how in the field of product development, we can help you realise tailor-made product solutions, individually designed to your requirements.

The profound expertise of a highly qualified team of international product developers and flavourists is incorporated into every new concept. In this way, we create products that are perfectly adapted to the needs of the consumers meeting the latest trends in the market through highest passion and innovation.

Find out more about the markets we serve.

Market Intelligence

Our specialists in the field of market research and product management support you in the creation of a new and innovative product idea. Through intensive market research, regular trend screenings on a global scale and comprehensive competitive analyses, we provide the necessary knowledge to present your final product perfectly on a highly dynamic market.


Our Company History

AUSTRIA JUICE can look back on more than 80 years of history that made it the global company it is today. Everything began in 1936 in a place called Kroellendorf in Lower Austria, with the production of brandy and fruit wine and the trade of dessert fruit from the Mostviertel Region.

Today, the corporate headquarters of the group remains in this humble hometown so that it can continue to develop expert knowledge in the most important business areas: beverage compounds, flavours, and fruit juice concentrates.

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Our Management

The management of the AUSTRIA JUICE Group consists of CEO Franz Ennser, CSO Kai Oliver Antonius and CSO Wilhelm Schratz, who are responsible for the following business units:
DI Franz Ennser
Chief Executive Officer
  • Procurement
  • Production
  • Quality Management
  • Human Resources
  • Finance
  • Legal Affairs
  • Risk Management
  • IT
Kai Oliver Antonius, MBA
Chief Sales Officer
Added Value Business
  • Sales Added Value Business
  • R&D and NPD
  • New Business Development
  • Food Technology
  • Marketing & Communications
MMag. Wilhelm Schratz, MA
Chief Sales Officer
Juice Commodities
  • Sales Fruit Juice Concentrates & NFC
  • Logistics & Transports
  • Sales Back Office
  • Customs

Code of Conduct

Our AUSTRIA JUICE Code of Conduct is applied across our international locations and summarises the basic rules of our coexistence, both for internal cooperation and for our behavior towards stakeholders. We also expect our suppliers and business partners to comply with these social standards in order to form the best relationships.


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